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medical marketing that works

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Get Real Targeted Phone Calls Today

As a dentist or a plastic surgeon you need new patients each month. Your reputation, online visibility, and the way you brand your business dictates how patients find you and ultimately choose to utilize your medical practice, or one of your competitors. How many times have you been pitched hard by an SEO Firm, only to be let down within a few short months? Broken promises and missed time tables can ruin a business relationship quickly. Most doctors and dentists are painted an amazing picture. The old “within 90 days or less” ranking guarantee is one of the oldest tricks in the book to get you to sign and fork over big bucks.

Here is the run down. Organic rankings take time. When you use a technology firm though, organic rankings become the “icing on the cake”. While your website content is being indexed, and your blogs via RSS are triggering search engines to revisit and re-crawl the website, you run your targeted Ads. The point is simple, you can get your medical practice’s phone ringing within a few days to a week of launching any campaign. The money just doesn’t go into the pocket of your marketing agency. Thus, where the problem lies. Your SEO Firm wants to get paid first, second, and every month. We flipped the tables back in your favor. FIRST you need to get paid. Then WE can get paid. With Black Box SEM your dental practice or medical office gets new patients or you simply do not owe us a penny for monthly organic marketing. Period. 

Get Real Targeted Phone Calls Today

As a dentist or a plastic surgeon you need new patients each month. Your reputation, online visibility, and the way you brand your business dictates how patients find you and ultimately choose to utilize your medical practice, or one of your competitors. How many times have you been pitched hard by an SEO Firm, only to be let down within a few short months? Broken promises and missed time tables can ruin a business relationship quickly. Most doctors and dentists are painted an amazing picture. The old “within 90 days or less” ranking guarantee is one of the oldest tricks in the book to get you to sign and fork over big bucks.

Here is the run down. Organic rankings take time. When you use a technology firm though, organic rankings become the “icing on the cake”. While your website content is being indexed, and your blogs via RSS are triggering search engines to revisit and re-crawl the website, you run your targeted Ads. The point is simple, you can get your medical practice’s phone ringing within a few days to a week of launching any campaign. The money just doesn’t go into the pocket of your marketing agency. Thus, where the problem lies. Your SEO Firm wants to get paid first, second, and every month. We flipped the tables back in your favor. FIRST you need to get paid. Then WE can get paid. With Black Box SEM your dental practice or medical office gets new patients or you simply do not owe us a penny for monthly organic marketing. Period.

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Organic + AdWords

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Design + CRO

Day Turnaround

Amazing Result

Expectations for your Medical Practice 

Setting realistic expectations is vital to our relationships with our clients. In order to do this we need to interview you. The first step in our three step process is to learn all about you, your medical practice, and your specific wants and needs. Then we go to work, and we do this for free. By analyzing your competition, what it is that you expect out of your website and overall marketing spend, we can then deliver our educated opinion to you. The findings, data, and total blue print of what we recommend to your practice is FREE. You can take it and do the work yourself, hire someone else to do the work, or hire us. Your choice and we will NOT push our services on you.

Our clients come to us from referrals. We don’t market or cold call because we are not sales reps. We are a tight-nit group of programmers, designers, and content developers who left our old agencies because we all got sick and tired of clients being ripped off just because they didn’t understand the technology or services. We will tell you upfront what we can and cannot do. You pick to use us or not. Expectations set right, goals hit, clients obtained. It is a win-win relationship when done right from day one.

WHY CHOOSE BLACK BOX SEM FOR YOUR MEDICAL PRACTICE MARKETING

WHY CHOOSE BLACK BOX SEM FOR YOUR MEDICAL PRACTICE MARKETING

SEO CONTENT GURUS

CERTIFIED PROFESSIONALS

DESIGNERS & PROGRAMMERS

NO UPFRONT FEES

Designs that convert patient inquires into new patient PHONE CALLS

SEO stands for “search engine optimization”. Yes, we know you know that. SEM stands for “search engine marketing” which is the main service you probably believe you have been paying for. You haven’t. See, most companies call themselves SEO Firms because they fail to focus on all of the aspects of true SEM. Without doing this they save money. You get screwed. CRO stands for Conversion Ratio Optimization. Design and “calls to action” are vital to your CRO. Google Quality Score can not only get you better calls, it can more importantly save you money by lowering your AdWords spend. It all starts with quality and effective design.

Track Your Patient Conversions & Your Spend

Google Analytics, access to your AdWords Account, owning your website, the list goes on and on. So many times, doctors and dentists fall victim to companies who claim they “own” the “intellectual property” of the website. Sadly, as medical professionals, you buy into this and get suckered. We cannot tell you for certain, but having worked in this field for decades, we can tell you with almost certainty that every agency (with maybe the exception of one or two) use a “white label” version of an open source CMS. Then block you from accessing it.

You own everything with us, all open source platforms, all content, everything. Best of all with your dedicated team lead you get access to information weekly. Our “Virtual face to face meetings tool” lets us interface together. Growing your medical practice, just like you always dreamed of.

DESIGN A BAD ASS WEBSITE

WRITE AMAZING CONTENT

OPTIMIZE EVERYTHING

DO THE MATH ON ADWORDS

OPEN THE DOORS TO NEW PATIENTS

OUR 3 STEP PROCESS FOR MEDICAL PROFESSIONALS

Time is money, especially when you are a dentist or medical doctor. We know that you need new patients each month, and to achieve that goal, you need an amazing website that ranks and gets patients to call you. So, we made it easy for medical professionals to cut through all of the nonsense SEO pitches that you receive daily. Check out our simple three step process to new patient calls. 

STEP ONE – THE INTERVIEW

The “gathering of data interview” process. Every other firm is trying to sell you on how GREAT they are. We are interested in you and your current situation. Why you ask? Simple, we need data. See, when a patient comes to you in order for you to be able to help that patient you NEED to KNOW their medical background and current issues. You take x-rays, preform a physical, and you ask questions to diagnose the problem Once you know the complete situation you can help treat your patient. From Plastic Surgery to Physical Therapy. Cosmetic Dentistry to Chiropractic Care, you NEED all of the information so you can accurately help your patient. YOUR marketing agency is supposed to do the SAME thing. BUT all they ever want to talk about it their own firm. This leads to empty promises and broken expectations.

We interview you, your practice, all to understand what it is that you truly WANT. Then we figure out what you truly NEED. From types of patient inquires to geographical areas. Reputation issues, past experiences, links, citations, current ads, you name it we go over it. Then for FREE to we go to work and review everything. It’s always better to crawl before you walk, date before you get married. There is no rush to use any SEO Firm. Let us do some homework for free to make sure this is a fit for you and us. This is JUST STEP ONE.

STEP TWO – COMPETITOR ANALYSIS

Step Two is our “analysis overview” where we rip apart everything we went over during the interview. We take a look at your current rankings, the types of patients you want, the types of phone calls you want, your budget, reputation, and we compare it to the top doctors and dentists you are going against. By identifying which medical practices are currently getting the “bulk of the business” we can identify your target competition. This gives us the ability to develop a game plan on how to beat them. It is like playing the ultimate nerds video game.

STEP THREE – OUR GAME PLAN

Step Three is our final process in delivering free information to your medical practice. YES, we said FOR FREE. After interviewing you then taking the time to analyze your competitors, our team of geeks get together and build a “battle plan” to take down your toughest opponents. Just like you spend time reviewing medical records, x-rays, and patient charts…we figure out “holes” in your competitors coding, programming, and online presence. We then tie in graphic design, conversion ratio optimization, quality score, as well as a plethora of additional tools that gives us the ammunition, we need to attack your competition. We then deliver this “blue print” to you, again for FREE, in an easy to read and follow outline. You can choose to do the work yourself and save money… or hire us. You pick. Pretty cut and dry, it’s the most honest analysis we believe you will ever find.

ALL THE THINGS WE DO FOR YOUR MEDICAL PRACTICE 

SOCIAL MEDIA MANAGEMENT

BLOG POSTING & SEO CONTENT

ORGANIC SEARCH RESULTS

STRUCTURED DATA & MOBILE FIRST INDEXING OPTIMIZATION

WATCH THE VIDEO TO FIND OUT WHY THESE TWO OPTIMIZATION TOPICS ARE SO IMPORTANT. Google has been preparing all business owners and SEO marketing firms for years that a major paradigm shift was coming to how sites and pages were indexed. While the Google Search Console has allowed for manual mobile page fetching and indexing requests, Google NOW performs MOBILE FIRST INDEXING. We not only run SEO page optimization BUT Structured Data Optimization as well. Click the video or call us for a demo.

OUR MEDICAL CLIENTS LOVE OUR WORK

I am a dentist on Staten Island, NY and Black Box SEM is by far the best marketing company I have ever worked with! In the past, companies promised me results and didn’t deliver them, but with Black Box SEM, they over-delivered. My office is ranking high across the board and the phone is ringing off the hook since we started with them! I would highly recommend Black Box SEM to any professional company because they are hands down the best in the business!

Dr. Ryan Galligan

Cosmetic Dentist

I have been working with Nick for the past six months now on my online reputation. He has been extremely helpful in helping me complete all the necessary elements to get my business notice on the Internet. He has developed five websites for each of my different businesses and maintain them. I have dental offices throughout Southern California, in competitive areas. I would recommend him because of his knowledge, high level of service, and creativity.

Dr. Toan Nguyen

Multiple Dental Offices

WE HANDLE EVERYTHING FOR YOUR MEDICAL PRACTICE - GET A FREE ANALYSIS TODAY

 

Our Proven 
Process & Workflow.

Black Box SEM was started because our founders, well, found themselves sick of how clients were being treated. Our 30 plus years of combined executive experience has allowed us to come up with a fool proof battle plan. Take a look at our  four steps to success.

Our team of writers, designers, and developers are all in-house. When it comes to publishing content and visual aspects about your business don’t just trust anyone. Black Box SEM is a boutique agency. We perform no direct marketing. There is a reason why you are reading this page. Someone you know and trust referred you to us. Are you ready to take create a campaign today, one that will change your business forever?

Project Research

We analyze your current positions and your competirors traffic

Wireframes

We build you a custom site from the ground up, content + coding.

Design

Your site becomes a one of a kind work of art, desktop and mobile.

Development

We continue to add content off page and on page monthly

Let’s Work Together

Better Coding. Better Programming. Better Results.

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